Solus EDM Content Brief

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Let's start with a little about you

Your name*

First Last

Email*

We'll send you a copy of this brief so you have it for your records.

Client name*

Content Brief

Complete the below fields to give us an overview of what needs to be covered in this campaign. As much detail as possible is preferred as it'll help us ensure that we cover the aspects that are important to you.

Action / Objective*

What's the one key action you'd like the reader to take after reading the email?

Key messages to include*

What are the key messages that need to be included in the EDM? If you have links to products and experiences mentioned, please include direct links where possible.

Key messages to avoid*

Are there any messages you'd like us to avoid at all costs?

Visual assets

This is one of the most important and impactful aspects as the photos can make or break a campaign. If you don't have this ready to go, this can be emailed to us in the next few days. Please provide links to any relevant assets you have that we can use — hi-res photos, videos etc. Ideally, images should be a minimum of 2,000px in width to ensure they display as high-quality on-screen.

Is there anything else you'd like us to know?

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